See, everyone loves popcorn and people love to give popcorn away as gifts. However, popped popcorn takes a up a fair amount of space which sometimes poses a problem when the intended recipient has to travel back home from a holiday or something.
Popped popcorn is also pre-seasoned. That's great when you know that the intended recipient really wanted to experience "bacon cheddar popcorn", but it can be a problem when you don't know his or her exact tastes.
And, like any prepared food, popped popcorn does have a limited shelf life. What if the person to whom you're going to give popcorn won't or can't eat it all before it's "too late". A single person, for instance, might not need a giant tin of corn all at one time.
Tada! Unpopped gourmet popcorn to the rescue.
It's not popped, so it takes up less space. It's not preseasoned. Oh, and it'll last just about as long as anyone would ever need it to last.
A perfect gift solution for the times when a tin of popped corn just doesn't make sense. That's unpoppped gourmet popcorn!